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Benefits for Restaurants, Cafes and Bars
Using digital menu boards has many advantages over using traditional paper menus and signage. Some of these include:
Quick and easy updates – changes can be made instantly without needing to reprint a new menu every time something needs to be changed on the board.
Customizable content – content can be tailored for different times of day or days of the week, allowing you to target specific customers at particular times.
Engaging visuals – the use of dynamic visual elements such as animations and videos helps grab customers' attention and keep them engaged with the menus for longer periods of time.
Cost savings – because there is no need to print new signage / menus every time something needs to be changed, there are significant cost savings associated with using digital menu boards over traditional paper ones.
Increased customer interaction – a picture is worth a thousand words. When you showcase your specials, more customers will be inclined to buy.
Thousands of FREE templates for you to customize.
Results
Digital signage has become increasingly popular in the restaurant industry, thanks to its ability to help boost sales and customer engagement. It's no wonder that the world's largest restaurant franchises use digital signage. Here are some statistics that show just how beneficial digital signs can be for restaurants:
These statistics clearly demonstrate that using digital signage for restaurants is a great way to boost both sales and customer engagement.
According to a survey by DynamicSigns, 83% of customers stated they would eat at a restaurant more often if it had digital menu boards.
Results from another survey found that digital menu boards increase average order sizes by at least 30%.73% of customers say they prefer digital menus to traditional paper ones because they offer more information such as pictures or videos showcasing dishes.
According to a case study by NEC Display Solutions Europe, one restaurant saw an increase of 11.5% in sales after integrating digital signage into their business model.
A report from TDn2K shows that restaurants with digital menu boards saw an average sales growth of 8%, with some locations seeing lifts as high as 37%.
How do Digital Menu Boards work?
Our solution is cloud-based, which means there's no expensive hardware to purchase. Bring your existing graphics, create your own digital menu boards with Canva, the industry leader and a trusted favorite amongst restaurant owners. Don't have time? We can help with design.
You can either turn an existing screen into a digital sign with a media player app installed on a supported streaming stick OR purchase a supported TV that allows you to install the media player app (aka digital signage software).
You don't have to spend thousands of dollars on commercial grade screens. Advances in technology over the years has brought the cost of this technology down considerably. Regular TV screens can be used to create a professional, reliable solution for your business.
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How much does it cost?
Free
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$29
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